The Battle-Tested Rules of SEO

July 31st, 2012 Posted by Local SEO, Website Engineering 9,782 comments

A small token of appreciation to the web designer community, we slapped together this infographics which shows the road we follow when we help our users build their LocalRanker websites.

This graphics doesn’t illustrate all the tricks in the book… but then again, we don’t care too much for tricks.

We practice ‘perennial SEO‘, viz. SEO that is 100% supportive of Google’s mission statement and goals:

“Google’s mission is to organize the world’s information and make it universally accessible and useful.”


“…our goal is to make it as easy as possible for you to find the information you need and get the things you need to do done.”

(Source: http://www.google.com/about/company/products/)

Since we build websites (1999), one principle has withstood the test of time:

  • Follow Google’s SEO advice to webmasters.
  • Build websites that are well-organized, themed up and useful to targeted communities.
  • You will get the links and the social signals that tell Google your sites are relevant and deserve a place in Page 1 under those very specific keywords.

So here it is: a clear roadmap to website SEO. Get your staff to use it as a handy reminder when they SEO websites for your clients.

Road map for perennial SEO How to SEO a website correctly

Road map for perennial SEO
How to SEO a website correctly

To your success!


Phil Chavanne